EMAIL MARKETING
That Actually works
Email campaigns and automation that sound like you wrote them (but without the 3am writing sessions or the guilt about ghosting your list).
Let me guess: You've got an email list that's either completely ignored or getting the world's most boring newsletters. Meanwhile, your competitors are building relationships, making sales, and staying top-of-mind whilst you're... well, sending nothing or sending something that makes people unsubscribe.
Here's the truth: Email marketing still delivers the highest ROI of any digital channel — $42 return for every $1 spent. But only if you do it right.
And "right" doesn't mean perfect. It means consistent, valuable, and authentically you.
Why Your Email List is Your
Business's Best Asset
Think about it: These people literally gave you permission to show up in their inbox. They want to hear from you. But if you're not emailing them consistently, someone else is filling that space.
What happens when you nail email marketing:
Your audience stays engaged between purchases
You make sales without being pushy
People remember you exist when they need what you offer
You build genuine relationships at scale
Your business becomes less dependent on social media algorithms
What happens when you don't:
Your list goes cold and unresponsive
You leave money on the table every single month
Competitors steal your potential customers' attention
You have to work twice as hard to make the same sales
Email Marketing
Setup & Strategy
The "finally, emails that get results" foundation
Investment: Starting at $1,200
Timeline: 2-3 weeks
Perfect for businesses with email lists they're not using effectively (or at all).
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Email platform optimisation — Klaviyo, Mailchimp, or Flodesk configured properly
List cleanup and segmentation — Remove dead weight, organise by behaviour
Automation strategy planning — Map out the customer journey
Brand integration — Templates that match your visual identity
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5-7 email welcome series — Turn subscribers into fans
Strategic content planning — What to say and when
Call-to-action optimisation — Guide people towards your offers
Performance tracking setup — Know what's working
What you get:
Fully configured email platform
Custom welcome sequence (strategy + design + copy)
List segmentation strategy
Email template designs
Performance dashboard setup
30-minute training call so you know how to use everything
Perfect if: You have subscribers but no strategy, or your current emails have the personality of a tax document.
Monthly Email
Campaign Management
The "consistent communication without the stress" solution
Investment: Starting at $750/month
Delivery: 4-6 emails per month, fully managed
For busy founders who know they should be emailing regularly but life keeps getting in the way.
How it works:
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Plan content themes for the month
Identify any promotions or launches
Review what's working and what isn't
Zero homework for you
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Email copy that sounds like you (but better)
Design that matches your brand perfectly
Subject lines that get opened
CTAs that get clicked
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Sent at optimal times for your audience
Mobile optimisation for every email
A/B testing on subject lines and content
List management and cleanup
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Performance metrics that matter
Recommendations for improvement
Celebration gifs when you get great results
Strategy adjustments based on data
Email Template DESIGN
The "DIY but make it professional" option
Investment: Starting at $500
Timeline: 1 week
One gorgeous, branded email template you can use forever. Mobile-optimised, user-friendly, and ready for your content.
What you get:
1 custom email template designed in your brand colours/fonts
Mobile-responsive design that looks good everywhere
Canva-friendly version (if you want to DIY the graphics)
Copy framework — Fill-in-the-blank structure for consistency
Quick tutorial on how to customise it yourself
Add-ons available:
Additional template variations (+$300 each)
Automation sequence templates (+$200 per email)
Social media templates to match (+$400)
Perfect if: You just need something that looks professional and you'll handle the strategy and writing yourself.
The Results You Can Expect
Month 1: Clean, professional emails that people actually open
Month 3: Consistent engagement and reduced unsubscribe rates
Month 6: Regular sales directly attributed to email campaigns
Month 12: Email marketing as your most reliable revenue channel
Real talk: Email marketing isn't magic. But it is the closest thing to a business superpower when done consistently and authentically.
Ready to Stop Ghosting Your Email List?
Your subscribers signed up because they want to hear from you.
Let's give them something worth opening, reading, and acting on.
P.S. — Getting a website redesign too? Your email templates should match your new site perfectly. Check out my website design services for a cohesive digital experience.
Not Sure Where to Start?
The $249 Creative Unjam Session — 90 minutes of pure clarity for founders drowning in visual chaos.
We'll audit what you have, identify what's working (and what's not), and create a roadmap for getting your brand sorted without overwhelm.